As a leader in curious and quirky skincare, Kiehl’s were keen to show the residents of Chelsea their version of a flower show.
It started as a simple request for a Chelsea In Bloom window display – Chelsea Flower Show’s sister festival – but over time, this blossomed into an ocean-themed, sustainably-sourced experience that included a wet-reveal competition and in-store consultations. We even received an award for best store design.